Macrolease Selects Ivory Consulting's SuperTRUMP

(WALNUT CREEK, CA – February 22, 2023) - Ivory Consulting Corporation, the leading provider of equipment lease and loan pricing software, asset management software, software customizations and consulting services for the equipment finance industry, has announced that Eastern Funding LLC’s Macrolease division has selected SuperTRUMP to model and price their pre- and after-tax finance products, such as fair market value leases, $1 buyout leases municipal leases and loans. Macrolease is the premier equipment lease and financial lender to the wellness, fitness and nutrition industry.

“Macrolease’s founding principle is that for businesses to prosper, they require finance products that go beyond generic, off-the-shelf offerings. Instead, we offer ample opportunities for customization,” said Paul Vecker, Chief Revenue Officer of Eastern Funding and President of Macrolease. “SuperTRUMP’s ability to produce bespoke finance solutions empowers us to think creatively and approach non-standard opportunities that require specialized attention with agility and confidence.”

“With its agile and innovative approach to financing solutions and a strong focus on customer service, SuperTRUMP is the ideal tool for Macrolease to gain a competitive advantage in its niche market,” said Edmund Wong, Director of Sales Operations, Ivory Consulting Corporation. “Adoption of SuperTRUMP by lessors leads to greater customer satisfaction and increased profits, as sales representatives can leverage the numerous intricate structuring options offered by SuperTRUMP to formulate customer-specific financing solutions.”